SOXBOX brand is a thought process of Socks & Boxers ( inner wear), Sox with combos ( like boxers, handkerchiefs, etc ). The basis behind the brand is to offer good quality products at nominal price points. Socks is basically always an impulse purchase for any person & we want to cater to those kind of impulses or reflexes. Socks is never thought about and purchased most of the times, it's a silent garment which comes as essential clothing but also as a high fashion & a statement piece.